Latest in Pluto.TV

As media giants gird for battle with Netflix and Amazon, CBS and Viacom continue to pursue marginally more patient streaming strategies, gaining steady ground without spending their way into trouble. Now, as the companies prepare finally to consummate a merger that has been many years in the making, they stand to…

The name Bob Bakish and the word “swagger” do not usually go in the same sentence, but the Viacom CEO got to take a genuine victory lap on Thursday’s conference call with Wall Street analysts. The company released third-quarter results that topped Wall Street expectations, along with an accomplishment that Bakish…

The Paramount TV comedy Bajillion Dollar Propertie$ has found a new home at Pluto TV and will return next month. The series created by Kulap Vilaysack originally aired for three seasons on NBC’s comedy streaming service Seeso. A fourth season was made before the streaming service shuttered so it put it’s “For Sale&#8221…

Viacom’s Pluto TV has launched Pluto TV Latino, a new category on the platform featuring 11 linear Spanish and Portuguese-language channels. The company says it is the first offering of its kind to be introduced on a major ad-supported OTT service. In the pay-TV arena, programmers and distributors have saturated the…

Call it a bundle within a bundle. Viacom’s Pluto TV, a free, ad-supported streaming offering with more than 100 live and curated channels from a range of programmers, is expanding to Comcast’s Xfinity X1 platform. Comcast, the No. 1 U.S. cable operator, has said that X1 accounts for more than two-thirds of its total…

Viacom said its flagship networks BET, Comedy Central, MTV and Nickelodeon will be added to the free, ad-supported streaming service Pluto TV, which it acquired in January. The company made the announcement and unveiled a slate of digital programming during its second annual NewFronts pitch to media buyers at the…

Viacom is to roll out its ad-supported video streaming service Pluto TV internationally after its $340M acquisition closed earlier this month. James Currell, President of Viacom International Media Networks (VIMN) in the UK, Northern and Eastern Europe, said that it will largely focus on advertising-backed services…

Viacom has closed its $340 million acquisition of free, ad-supported streaming service Pluto TV. The acquisition, which raised eyebrows for its pricetag when it was announced in January, advances Viacom’s plan to focus on advertising as it invests in streaming. That’s the opposite approach from media peers like…

Viacom leadership painted a picture of recovery during the company’s fiscal first-quarter earnings call, parrying analyst questions about looming carriage talks with DirecTV, turnaround efforts at Nickelodeon and a big bet on ad-supported streaming. The media company prior to the call reported a mixed quarter, with…

A week after Viacom surprised the industry by agreeing to pay $340 million for Pluto TV, rival Tubi has announced several measures of its dramatic growth in 2018 and plans for expansion in 2019. The independent company, which launched in 2014, bills itself as the world's largest ad-supported video on demand service…

Two weeks after word first surfaced that Viacom had been holding acquisition talks with ad-supported streaming services, it has acquired Pluto TV for $340 million in cash. Founded in 2013, Pluto TV is the leading free streaming service in the U.S., serving as a 21st century bundled experience, offering viewers more…

Viacom has recently held acquisition talks with two free, ad-supported streaming video services as it looks to expand the digital reach of its entertainment properties. The media company approached with Tubi TV, a free service partly owned by MGM and Lionsgate; and Pluto TV, a Los Angeles-based company that has…