Latest in NBC Upfront

What started as another dip in the TV nostalgia pool has ended up making waves for NBC as most of its independently owned affiliates are pledging not to air Thursday night’s 30 Rock reunion. The primetime reunion, created by and starring the team behind the original NBC comedy mainstay, including Tina Fey, is…

NBCUniversal has set plans for its first “creativity summit,” an online event July 16 primarily for media buyers and press that will culminate in a sneak preview of the 30 Rock upfront show NBC will broadcast later that night. Talent including Fred Armisen, D-Nice, Tina Fey, Dan Fogelman and Ego Nwodim will appear…

NBC has cut ties with Scot Chastain, a 23-year company veteran who had led affiliate marketing and planned many of the network’s spring upfront presentations to ad buyers. A company rep’s only comment to Deadline was the following statement: "A thorough internal review was conducted. Scot Chastain is no longer with…

At NBC's Upfront presentation Monday morning, late-night star Seth Meyers joked his network’s Law & Order: SVU had a big year, having gotten elected President. Hours later, Meyers continued that theme, on air. Shortly before Meyers taped, WaPo reported Trump had revealed classified information to Russian diplomats…

NBCUniversal trotted out late-night host Seth Meyers at the very end of its two-hour Upfront presentation to revive advertisers before sending them back out into the streets of midtown Manhattan and on their way to Fox’s presentation in the afternoon. With ABC’s Jimmy Kimmel this year standing down from his much…