Major League Baseball’s tech arm, BAMTech, just picked up an important free agent as it lured Michael Paull to become its CEO — leaving Amazon where he was VP of Digital Video.

In March he’ll move to New York to take charge of the operation that’s co-owned by Major League Baseball Advanced Media, Disney, and the Nation…

Add baseball, hockey and other sports programming to the video live stream offerings from Twitter, the result of a new alliance unveiled this morning with MLB Advanced Media.

Twitter picked up the right to offer weekly out-of-market Major League Baseball and the National Hockey League games for free in the U.S. (Baseba…

Disney’s closing in on a deal to buy a one-third stake in MLB Advanced Media’s tech arm, BAM Tech, with a four-year option to buy another third, under terms that value the enterprise at $3.5 billion Bloomberg reports, citing “a person familiar with the matter.”

A deal would give the ESPN owner a stake, and possibly…

EXCLUSIVE: So much for the conventional wisdom that people who turn to digital platforms to follow live events including baseball are lost to television. Both platforms scored in the 2,429 games played in the 2015 MLB regular season and the early rounds of the playoffs, according to the inaugural report today from Majo…

EXCLUSIVE: Major League Baseball’s online streaming service set a viewing record for a single game last night with the New York Yankees captain’s final game in pinstripes — where, in a moment almost too dramatically perfect to believe, he drove in the game-winning run. Fans accessed 641,000 streams, beating by 18% the…

Will this provide another incentive to cut the pay TV cord? The new venture, called 120 Sports, <img class="alignright size-full wp-image-686456" alt="120 Sports logo" src="https://s0.wp.com/wp-content/themes/vip/plugins/lazy-load-0.7/images/1x1.trans.gif" width="190" height="90" data-lazy-src="https://pmcdeadline2.fil…

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The new year has barely started, yet I already have a candidate for the eventual list of 2014’s most influential media execs: MLB Advanced Media CEO Bob Bowman. <img class="alignleft size-medium wp-image-668172" alt="Bob Bowman 2" src="https://s0.wp.com/wp-content/themes/vip/plugins/lazy-load-0.7/images/1x1.trans.gif" …