Latest in MiTu

Mitu co-founder Roy Burstin is returning as chief executive of the Latino-focused digital media company, which has just completed a new $10 million funding round. The struggling site, which underwent a major layoff this summer, is shifting focus as it strives for profitability. Mitu will continue creating content for…

Mitú, the digital media company with ambitions to project a Latino point of view across multiple platforms, laid off about one-third of its staff yesterday, as it shifts its emphasis from growth to profitability. The restructuring also saw the departure of CEO Herb Scannell, a television industry veteran who once ran…

Mitú, a digital media brand for Latino millennials, has expanded its senior leadership team with the addition of three women joining in development, production and marketing. Joining Mitú are: Zadi Diaz, vice president of digital studio; Gina Reyes, vice president of scripted development for television and film; and…

Mitú promoted its former senior vice president of operations, Jesus Chavez, to chief operating officer for the digital media brand for Latino millennials In his new role, Chavez will oversee the company’s business strategy, including audience development across social platforms, data and analytics and account…

Paramount Network is adding a sketch comedy to its development slate. The network, which will replace Spike on Jan. 18, has teamed with Latino digital-media company mitú for Browntown, a half-hour sketch comedy series aimed at Latino millenials. It is part of the efforts by Paramount Net, whose goal is to become a…

Mitú, an English-language digital channel that targets young Latinos, may turn some heads today with the announcement of its new CEO: It landed Herb Scannell, a well-known exec from his history as president of Nickelodeon, co-founder of Next New Networks, and president of BBC Worldwide North America. He will work in…

DreamWorks Animation’s AwesomenessTV, WPP Digital, and Verizon Ventures have joined other investors in a $27 million funding round for MiTu, a digital channel that targets young Latinos. This increases MiTu’s total funding to $43 million. Others who’ve supported the service include Shari Redstone’s Advancit Capital…

MiTu, the Latino-oriented online-video network, said it has raised 50 percent more than it initially had announced in a Series B round that now totals $15 million. The company also announced the hiring of Martha E. Flores as Chief Editorial Officer and Greg Griffin as Head of Product Development. They will head major…

This could provide a big boost for MiTu — the Peter Chernin-supported YouTube network company that targets Latinos. Mexico-based Spanish language media giant Televisa has signed what the companies call a “multi-year, multi-platform deal” to “develop innovative content, concepts and formats across various digital…