Sony Pictures and Mattel Films have set a March 5, 2021, release date for Masters of the Universe, the latest film adaptation of a Mattel toy line. The film originally had been slated for Christmastime this year. Noah Centineo is set to play He-Man in the live-action Columbia Pictures movie based on the 1980s action…

Noah Centineo, who gained wide recognition for his roles in Netflix film To All the Boys I’ve Loved Before and Freeform’s The Fosters, is in talks to take on the lead role of He-Man in Masters of the Universe, the film adaptation Mattel Films is developing with Sony Pictures. It’s based on the bestselling toy line…

Writers Art Marcum & Matt Holloway are in final talks to write the new draft of Masters of the Universe, which Adam Aaron Nee will direct. Pic is based on the bestselling He-Man toyline from the 1980s that  spawned an animated TV show and a 1987 feature from Cannon Films starring Dolph Lundgren as He-Man; back in the…

EXCLUSIVE: Mattel Films has hired Kevin McKeon as Supervising Producer and he’ll report to Robbie Brenner who was recently hired as the label’s Executive Producer and Head. McKeon will shepherd the development of feature film content for Mattel's brands and other related creative content, and supervise during the…

Mattel, the popular toy company behind such brands as Barbie, Masters of the Universe, Hot Wheels and Thomas and Friends, is launching Mattel Films, a new division focused on developing and producing motion pictures based on the brand’s iconic franchises. Oscar-nominated producer Robbie Brenner has been appointed to…