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Former CBS Marketing Executives Garen Van De Beek & Lori Shefa Launch Creative Agency RM 15
Former top CBS marketing executives Garen van de Beek and Lori Shefa have reteamed to open RM 15, a boutique entertainment marketing agency. Named after the office suite they shared at CBS’ TV City, the agency will focus on producing creative assets to launch and grow new and returning television and streaming…
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CBS Marketing Department Seriously Impacted By Layoffs Amid Restructuring; 3 Senior-Level Veterans Exit – Update
EXCLUSIVE, Updated with more information: Two days after the latest round of ViacomCBS post-merger layoffs, which was focused primarily on the entities within the CBS Entertainment Group, more details about the scope of the cuts are emerging.
One of the most impacted divisions was CBS Marketing, which saw 30-40…
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