Latest in Budweiser

UPDATE, with video: Whoopi Goldberg and her cohosts on ABC’s The View weighed in today on the recent Budweiser controversies, reminding the beer-maker that, as the show’s Ana Navarro said, members of the LGBTQ community “are Americans too.” The conversation follows recent conservative backlash to…

It’s been 25 years since President Thomas Whitmore gave his stirring speech before Earthlings took on the invading aliens in Independence Day. Today, Bill Pullman reprised the role for a new address to celebrate the looming Fourth of July holiday. OK, it’s really an ad for Budweiser beer — but a pretty fun one. Have a…

The unity of purpose and human resilience created by the pandemic’s requirements will be on display during the Super Bowl in Bigger Picture, a film segment produced by Budweiser in place of its usual in-game ads and narrated by Rashida Jones. The clip marks the first time in 37 years Budweiser, a major in-game sponsor…

TV news outlets spent the day after the Super Bowl documenting the outrage of Donald Trump supporters over all the Big Game ads that went in for politics. Marketing execs at Budweiser have insisted in interviews that its "Born the Hard Way" ad is not intended to make any kind of political statement about this…

“You don’t look like you’re from around here.” “We don’t want you here.” “Go back home.” Three phrases that chill Americans to the core — or should. All are included in a powerful new ad that for Budweiser that Anheuser-Busch will air during Sunday’s Super Bowl. Titled “Born the Hard Way,” the topical 60-second spot…

Online views of Super Bowl ads and all the related run-up jumped 51 percent over 2014, said iSpot.TV, the ad tracker following all the ads for NBC and others. And the “social actions” surrounding those commercials on Facebook, Twitter and YouTube are up even more, 63 percent to 4.6 million likes, shares, comments…

Super Bowl XLIX will be played Sunday at the end of a season in which the NFL was pounded with reports of abuse against women, children and even footballs. Maybe not coincidentally, this year's Super Bowl advertising is expected to be a lot less snarky and more mom-ified — lighter on the testosterone and heavier on…

Mess with puppies at your own peril during Super Bowl week, GoDaddy.com learned today. The company wound up vowing not to air its ad during the big game this Sunday after unveiling it this morning, to widespread disgust. The ad, "Journey Home," mocked Budweiser’s highly anticipated “Lost Dog” Super Bowl ad that the…

The brewer’s sentimental commercials seemed to trounce everyone else in the post-broadcast ad-rating competitions almost as much as the Seattle Seahawks did in its showdown with the Denver Broncos. Budweiser’s “Puppy Love” spot, depicting a bond between a Clydesdale horse and a puppy, won USA Today‘s Super Bowl Ad…

Ever since chimps became a no-no for Super Bowl ads — too many pesky press reports about baby chimps taken from their moms, and no good coming to them after they'd aged out of acting — advertising industry navel gazers have been trying to figure out what's the new chimpanzee of Super Bowl spots. (Yes, chimps were so…