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Latest in Broadcast Upfront Market

CBS Exec Projects Financial Windfall As TV Advertisers Warm To 7-Day Measurement

Look Out: Advertisers Will Cancel Upfront Orders As Economy Weakens, Analyst Says

CBS Starts To Make Upfront Deals At 14%-15% CPM Increases

CBS' Les Moonves Says Fox's Upfront 'Game' Sold Broadcasters Short

Upfronts: It's All About Ads & The Economy

UPFRONTS UP! Car, Cellular, Banking Want Primetime: May Be Strongest Since 2003

CBS Corp. Chief Expects Double-Digit Ad Gains At Upfront



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