Latest in Bird Box

Netflix has set the cast for its eight-part adaptation of Leigh Bardugo's bestselling Shadow and Bone and Six of Crows Grishaverse fantasy novels, from Eric Heisserer, writer of Netflix's smash hit feature Bird Box. The story focuses on a young soldier who uncovers a power that might finally unite her country. But as…

Just days into the initial round of Emmy voting, When They See Us has gotten a big boost from the streaming service that the Ava DuVernay directed limited series is on and from real world outrage over the prosecutors who were hellbent on putting the Central Park 5 behind bars for the brutal sexual assault of a NYC…

Netflix broke with its longstanding practice of withholding viewer data and revealed that some 80 million households viewed Bird Box in its first four weeks of release. CEO Reed Hastings made that information public in the investor letter that accompanied the company’s fourth quarter earnings report, as he sought to…

Netflix’s fourth-quarter numbers were not without fault, but largely delivered the goods for Wall Street analysts who have been eagerly anticipating a dose of good news for the streaming giant. The company reported total revenue of $4.187 billion for the quarter, slightly below internal forecasts and consensus…

For all of its flash and prestige as a brand, Netflix as a business has had its ups and downs in recent quarters, with turnover in the C-suite and increasing debt obligations raising some concerns. After peaking last June at $423.21, its stock ended 2018 well below that mark, just shy of $300. When the company reports…

Netflix has been criticized for using stock footage of Canada’s Lac-Megantic rail tragedy in movie Bird Box. According to the BBC, Netflix has said it will not be removing the brief clip used early in the film to depict a fictional news story about an apocalyptic scenario. Netflix was unavailable for comment. More…

YouTube has updated its rules to explicitly ban dangerous pranks and challenges after a Bird Box blindfold challenge went viral. In a detailed updated FAQ, the platform said that it is explicitly banning the kinds of pranks that present a risk of serious danger or death. Also banned are pranks which make victims…

Netflix’s stock is beginning 2019 on a hot streak, rising more than 24% in January to date. Shares gained another 1.5% today to close at $324.66 and rose nearly another 2% in after-hours trading. A big boost to investor sentiment came late this afternoon when UBS analyst Eric Sheridan upgraded the stock to “buy” from…

Nielsen has offered more data to back up Netflix’s assertion that its original movie Bird Box is the streaming giant’s biggest movie hit, reporting that nearly 26 million U.S. subscribers watched it in its first week. Last week, Netflix offered a rare morsel of data about its programming, affirming that 45 million…

Netflix said Friday that some 45 million users already had watched its original movie Bird Box during its first week. Today, it’s urging them not to emulate it. Please. Director Susanne Bier’s film stars Sandra Bullock a woman who joins two children (Julien Edwards, Vivien Lyra Blair) in making her way through a…

Netflix, which is notoriously strict in refusing to reveal data about its platform, lifted the veil on Sandra Bullock thriller Bird Box by revealing in a tweet that 45,037,125 accounts streamed the film during its first seven days. That tally was the highest for any Netflix original film in its first week, according…

As part of Netflix’s presentation last month at the Deadline’s eighth annual The Contenders Los Angeles all-day event, Sandra Bullock wrapped up the proceedings on a panel for her new movie Bird Box by sharing secrets of playing blind — which is exactly what she had to do in the post-apocalyptic film, which will debut…