Latest in Bartle Bogle Hegarty

SAG-AFTRA's 10-month strike against the Bartle Bogle Hegarty ad agency is over, with the agency agreeing to sign the guild's newly negotiated commercial contract. It's a major victory for the union, which had engaged in picketing, mass rallies and shaming in its efforts to get BBH to return to the union fold. Under…

SAG-AFTRA members will rally Wednesday at the La Brea Tar Pits in a show of unity for the union's four-month-old strike against Bartle Bogle Hegarty. Members will meet at the union's headquarters in Los Angeles at noon and then march to the nearby Tar Pits to hear speakers denounce the struck ad agency. The strike is…

SAG-AFTRA is calling out Brighthouse Financial, the insurance and investment giant, for using ad agency Bartle Bogle Hegarty to create a non-union commercial, which was shot in New York and New Jersey this week using mostly senior citizens working for non-union wages. The union has been on strike against BBH since Sept…

SAG-AFTRA has labeled Sarah Watson as "Hypocrite of the Week" in its ongoing strike against the Bartle Bogle Hegarty ad agency. Watson, BBH's chief strategy officer and New York chairman, also serves on the steering committee of Time's Up Advertising, a movement to fight sexual harassment in the advertising…

SAG-AFTRA will hold a mock "bake sale" next week outside the New York offices of Bartle Bogle Hegarty to raise money for the ad agency "because they claim they can't afford union talent." Thursday’s event will be the second mass protest since the 160,000-member union went on strike against BBH last month after the ad…

Nearly a thousand boisterous SAG-AFTRA members picketed the L.A. offices of the Bartle Bogle Hegarty ad agency today, carrying picket signs and chanting "Actors united will never be divided." The 160,000-member union went on strike against BBH last week after accusing it of "illegally attempting to abandon its union…

SAG-AFTRA will stage a rally Thursday outside the Los Angeles offices of Bartle Bogle Hegarty, the ad agency the union struck last week. "We need you at the BBH L.A. office Thursday," the union is telling its members. "AFTRA's greatest power is the solidarity of our members. It's time to show our strength. Join your…

UPDATED with BBH statement: SAG-AFTRA has called a strike against Bartle Bogle Hegarty, claiming that the ad agency is "illegally attempting to abandon its union contract." Guild members are prohibited from accepting new work with BBH, but those currently working on projects with the agency can continue to do so. A…

SAG-AFTRA has accused Bartle Bogle Hegarty of lying to actors about the union’s commercials contract, to which the ad agency has withdrawn as a signatory. "BBH claims their reason for trying to illegally abandon their obligations to you, the commercial performer, is because our union contract is outdated and we…