Oxygen Orders 5 More Series, Promotes Rod Aissa Ahead Of Rebrand Launch

Oxygen Media has given the green light to five more unscripted series to bring the slate of originals it will launch in conjunction with its rebrand to 13. The brand revamp, which kicks off on October 7, will debut Oxygen’s new logo and tagline, “very real”, which were unveiled in July. The newly picked up series include The Investment Club, a Shark Tank-like investment show with small business owners; The Prancing Elite Project, about an Alabama all-male competitive dance team; The Wilkersons, about Rich Wilkersons Jr. — the Miami hipster pastor who married Kim Kardashian and Kanye West — and his family; and Finding My Father, about men and women who grew up without a father and are now looking to find him. Additionally, the network is making Preachers Of L.A. into a franchise, greenlighting offshoot Preachers Of Detroit. The five series join seven other new series, designed to cater to Oxygen’s new target audience of young, modern, multicultural women:  Nail’d It, My Crazy Love, Fix My Choir, Street Art Throwdown, Funny Girls, Living Different, It Takes A Sister, and After Happily Ever After.

Additionally, Oxygen has promoted Rod Aissa, who has overseen the network’s new slate, from SVP to EVP of Original Programming and Development. Based in New York, he will continue to report to Frances Berwick, President of Bravo and Oxygen Media. “Rod has a remarkably intuitive touch for finding unique original content that is culturally relevant for our audience in this young, multicultural demo,” said Berwick. Aissa, who joined Oxygen in 2012 from OWN, where he was part of the launch team, has since overseen the launches of  Preachers Of L.A. and Sisterhood Of Hip Hop. Oxygen is currently the youngest skewing women’s network in primetime by over eight years. Here are details about Oxygen’s newly greenlighted series:

“The Investment Club” (working title)

Produced by Fremantle Media with Thom Beers serving as Executive Producer.

The outlook for young business owners hoping to turn their ideas into billions has never looked better. This risk-taking new series brings together passionate millennial hopefuls attempting to make their mark in entrepreneurial history with young, self-made business moguls who have already paved the way. These aspiring professionals will pitch their innovative new products to the “Investment Club” where they are given the opportunity to make large funds on the burgeoning businesses. Cameras will also follow these successful CEO’s outside the boardroom as they personally invest in each business they want to help evolve.

“The Prancing Elite Project” (working title)

Produced by Crazy Legs Productions with Tom Cappello and Alana Goldstein serving as Executive Producers.

Set in the high-stakes world of Southern dance teams, this show chronicles the story of the Prancing Elites—an all-male competitive dance team in Mobile, Alabama who are looking to go from a one-click-wonder to a national sensation. With big personalities and even more heart, these five best friends will navigate the pitfalls of stardom and interpersonal drama all while attempting to break down the stereotypes and barriers put in their path towards success.

“The Wilkersons” (working title)

Produced by Magical Elves with Jane Lipsitz and Dan Cutforth serving as Executive Producers, along with Executive Producers Giuliana Rancic, Jason Kennedy and Rich Wilkerson.

wilkersonsWith their glamorous Miami Beach lifestyle to red carpets and marrying famous friends– rapper Kanye West and Kim Kardashian– the Wilkerson family is taking a non-traditional approach to preaching. A more entertaining way of spreading the gospel, this series not only walks with people through the struggles of their lives, but also sheds light on how Rich Wilkerson and his wife DawnChere’ are committed to making church and faith fun as well as unexpected. With the entire family involved in the church, they are ready to share their innovative and thought-provoking ministering with both the believers and non-believers.

“Finding My Father” (working title)

Produced by Asylum Entertainment with Steve Michaels, Jonathan Koch and Stephanie Lydecker serving as Executive Producers.

These men and women who grew up without their fathers are now on a mission to find him and try to fill the void they’ve felt their whole lives. Each episode will follow two people as they search for the truth about their past with the help of a private investigator. As these people are at a crossroads in their life, they must decide if they want closure or to start the relationship they’ve always longed for.

“Preachers of Detroit”

Produced by L. Plummer Media in association with Relevé Entertainment with Lemuel Plummer, Holly Carter and Chris Costine serving as Executive Producers.

Oxygen is expanding the network’s popular franchise and heading to Motown for “Preachers of Detroit,” set to premiere winter 2015. The series will also focus on powerful themes of faith, family, and friendship as these seven men and women of the cloth share their lives, transformations and triumphs in and out of the pulpit in Detroit, Michigan. The prominent pastors include Bishop Charles Ellis, Pastor David Bullock, Evangelist Dorinda Clark-Cole, Pastor Don Shelby, Bishop Corletta Vaughn, Bishop-Elect Clarence Langston, and Pastor Tim Alden.

This article was printed from https://deadline.com/2014/09/oxygen-series-rod-aissa-rebrand-840092/