We know too well the ins and outs of how Gravity and Dallas Buyers Club barely made it to the big screen. These rags-to-riches backstory tales are used by film marketing execs to curry Oscar votes, but the strategy isn’t always such a deliberate part of an Emmy campaign.
Arrested Development’s resurgence on Netflix after Fox canceled it was last year’s underdog story that nabbed the show three Emmy nominations. This year, Marc Cherry’s Devious Maids could use a similar boost. The show was developed by ABC, rejected after a series order and then saved by Lifetime. Next year, NBC’s Emmy-less Parks and Recreation, which will end its series run at the end of next season, will have its own sob story to use against the competition. (more…)