Do you want fries with that online video? Celebrity cook Paula Deen, the corn-pone queen of lard-laden Southern cooking whose empire stumbled badly last year after she admitted in a lawsuit to using racist slurs, announced that she is launching a subcription-based online video network in the fall. The network is the latest step in Deen’s efforts to reclaim a media, food and housewares empire once estimated to be worth tens of millions of dollars. Signups for the Paula Deen Network will begin in July, reads the announcement from Paula Deen Ventures, a company formed after Deen admitted under oath to using the slurs.
According to an AP story, production for the new digital channel has already begun on a set in Savannah, Ga., designed to resemble that of her now-cancelled Food Network show, Paula’s Home Cooking. Deen, who has somewhat recanted her more over-the-top culinary extravagances after being diagnosed with diabetes, will also provide programming about healthier diet options, according to AP. (more…)