Ryan Seacrest: Hollywood Must Do More With Social Media

Using social media to build a stronger bond with TV and other entertainment audiences is already working, but Hollywood needs to do a lot more with it, Ryan Seacrest,  said at the Code Conference in Rancho Palos Verdes, CA. “I believe that the dialogue [with audiences] needs to live on, not just during the broadcast,” said the man with 12 million Twitter followers and a bewildering array of TV and radio shows, Internet investments and more. “We’re trying to do that. As an industry, we need to be doing more of that. One of the great things about [American] Idol when it first started was that it brought family together. When you watch Idol now, you can re-create that [in social media conversations]. I believe that conversation about your show is important. Whether that translates to a rating point, I don’t know.”

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This article was printed from https://deadline.com/2014/05/ryan-seacrest-hollywood-social-media-737125/