SPOILER ALERT: This story contains details of May 25’s Mad Men Season 7 midseason finale.

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If you thought Matthew Weiner was going to let a teaser or spoiler slip for the upcoming final episodes of Mad Men next year, think again. “Can’t tell you that, you got to watch” is all the creator of AMC’s acclaimed series has to say on that front. “You’ll have to see how we bring it all together,” the reticent producer adds. “We don’t want to punch them in the face,“ says Weiner of Mad Men fans’ expectations for the end of the show. “We want them to walk away changed or better or at least entertained by it. That’s all I can say.” Speaking to Deadline the day after the Season 7 midseason finale of Mad Men aired, Weiner will say though that when the MM_MatthewWeinershow is done in 2015, it’s truly over. “Yeah, that’s it. That’s it,” he admits, briskly putting to rest any idea of Sterling Cooper & Partners sequel or spinoffs. “I love that people are trying to project and guess what the storytelling is. I’m writing the finale today as I was yesterday and it’s set in stone.”

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What’s not set in stone is Weiner’s heart about Mad Men reaching the end of the first 7 episodes of its seventh season. “You know what, I’m a little sad as I always am when the show goes off the air,” the multiple Emmy winner admits about reaching the halfway point to the end with the May 25 broadcast and the wait until the show returns next spring for its last 7 episodes. As every Mad Men finale has been, the midseason Season 7 ender of the series that launched the AMC Original Series brand was co-written and directed by Weiner.

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