ESPN Striking Hard With Far-Reaching Soccer World Cup Coverage

The Worldwide Leader has been building up to the 2014 FIFA World Cup in a big way for years — devoting much more airtime and bandwidth to soccer than most Americans are used to. Now it’s almost time for what ESPN hopes will be the big payoff. The cable sports behemoth today revealed its comprehensive coverage plans for the quadrennial tournament, which kicks off June 12 in Brazil. Basically, if you have a screen that shows moving pictures, you can watch the World Cup. All 64 matches of the planet’s most popular sporting event will air on ESPN, ESPN2, ESPN Deportes and/or ABC as well as computers, smartphones, etc. And the sports giant will dedicate an entire month of 24/7 news, analysis and such on ESPN 3 and WatchESPN in the U.S. and worldwide via its multi-language soccer brand ESPN FC. The network also will launch a dedicated app and a redesigned global website this month. Here is a fun promotional spot from ESPN that focuses on the global passion for the World Cup — and for the hardcore, the network’s detailed Cup coverage plans are after the jump:


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