CinemaCon: Warner Bros Brings Out Heavy Star Power To Court Theater Owners – Eastwood, Depp, Freeman, Sandler, Tatum Hit Vegas

If CinemaCon delegates were waiting for a busload of movie stars to show up at the convention, Warner Bros granted their wish this afternoon delivering, by far, more star power to the stage of the Caesars Palace Colosseum Theatre than the other studios combined. Clint EastwoodAdam Sandler, Drew Barrymore, Melissa McCarthy , Morgan Freeman, Johnny Depp, Channing Tatum and Mila Kunis were among the names who were trotted out by the studio to the delight of theater owners in the audience. But sometimes it gets awkward up there. Tatum and Kunis just read their lines off a teleprompter, and Depp couldn’t seem to figure out if he had any. Usually at these things he just walks across the stage and waves. Sandler actually was quite funny, bantering with a very pregnant Barrymore, who was still in tears she said over the preceding clip from Godzilla. Eastwood managed a standing ovation and, in talking about the very high-decibel sound levels of the film clips, charmed his way through a brief introduction to footage from his forthcoming musical Jersey Boys.

The heavy star presence distinguished Warners’ turn in the spotlight, the last of the major studios to come to bat, in a presentation that was otherwise very corporate in its approach. Warners had much to crow about and clearly knew it after coming off a record $5.03 billion year, 10 Oscars and a personal-best 21 nominations. It also had a 2013 summer that produced another record: All seven releases earned more than $100 million each. And Warners touted early results in 2014 as being just as promising, with The Lego Movie earning $400 million worldwide so far and the sequel 300: Rise Of An Empire already up to a symmetrically perfect $300 million. Whether the studio can continue on this kind of roll is anyone’s guess as it has a year ahead that’s almost totally lacking in bread-and-butter sequels. (more…)

This article was printed from https://deadline.com/2014/03/cinemacon-warner-bros-brings-out-heavy-star-power-to-court-theatre-owners-eastwood-depp-sandler-tatum-hit-vegas-705627/