Malaysia Airlines Search Continues To Drive Viewers To CNN

CNN continued to pull in bigger-than-usual crowds Thursday night with nearly non-stop coverage of the missing Malaysia Airlines flight – this time winning three hours of primetime in the news demo. Specifically CNN’s Erin Burnett OutFront (366,000) beat On the Record With Greta Van Susteren (290,000) at 7 PM, AC360  (454,000) beat The O’Reilly Factor (429,000) again at 8 PM, and CNN’s on-its-way-out Piers Morgan Live  (452,000) beat The Kelly File (421,000)  at 9 PM. It’s the first time since the Boston Marathon bombing that AC360 beat The O’Reilly Factor at 8 on two consecutive nights.

Fox News Channel dominated all three hours among total viewers. FNC also won 8-11 PM primetime in total viewers and in the news demo, because CNN plunged to 218,000 demo viewers at 10 PM, losing more than half of Morgan’s demo crowd with the second episode of its eight-episode docu-series Chicagoland, while FNC’s Hannity clocked 389,000 demo viewers in the hour.

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