NBCU Changes Upfront Schedule To Present All Entertainment Nets In One Week

NBCUniversal_logo__130703185055NEW YORK, March 7, 2014 – NBCUniversal today announced that, for the first time ever, its entire portfolio of entertainment networks will give their 2014 Upfront presentations during the traditional Upfront week in May. This year, NBCUniversal will surround the “Broadcast Upfront week” which will begin with the NBC Entertainment network presentation on Monday, May 12, at the Javits Center in New York City; followed by a presentation from Telemundo Media at Jazz at Lincoln Center’s Frederick P. Rose Hall, Time Warner Center in New York City on Tuesday, May 13; and, closing out the week with a unique presentation on Thursday, May 15 by NBCUniversal’s Cable Entertainment Group at the Javits Center. NBCUniversal’s Cable Entertainment Group will combine its entire family of networks into one presentation on Thursday. Historically, each network held individual presentations to advertising partners throughout the February to May pre-Upfront period. (more…)

This article was printed from https://deadline.com/2014/03/nbcu-changes-upfront-schedule-to-present-all-entertainment-nets-in-one-week-695168/