TCA: NBC Brass On Thursday Woes & Plans (Football?) And Future Of Bubble Series

The success on other nights this fall has made NBC‘s ratings struggles on Thursday even more glaring. “Thursday night is a real challenge for us, something that we’re well aware of as we head into pilot season and start to think about the fall schedule next year,” NBC Chairman Bob Greenblatt said at TCA today. “Comedy has proven to be very difficult for us.” No kidding. This past Thursday, The Michael J. Fox Show hit a series low of 0.6 rating in 18-49, a number a show rarely logs and lives to see another airing. “We’re, obviously, not happy about a .6 for any show and especially for Michael J. Fox,” Greenblatt said. “We like that show. We like Sean Hayes’ show a lot. Creatively, we think they’re good shows, and we’re really unhappy that we can’t find an audience for them in those time periods. So we’re going to still work hard to see what we can do on Thursday nights. It is a real, real uphill battle.”

Related: TCA: NBC’s ‘Believe’ Is No ‘Touch’ – Or ‘Touched By Angel’ – Says JJ Abrams

Greenblatt’s initial assessment of Michael J. Fox Show‘s renewal chances was pretty grim: “Obviously, we have to see how it plays out for the next few months and then get in the scheduling room and make some hard decisions. It’s not anywhere near where we’d like it to be.” He got more optimistic as the session went on. “I’d love to figure out a way to bring it back,” he said. “We may move it around the schedule a little bit.” (more…)

This article was printed from https://deadline.com/2014/01/tca-nbc-brass-on-thursday-woes-plans-football-and-future-of-bubble-series-667671/