USA Today Makes Headlines – Unintentionally – With “Race-Themed” ‘Best Man Holiday’ Gaffe

USA Today landed in hot water today by with a clumsily written headline that came off as polarizing to some readers. “Holiday Nearly Beat Thor as Race-Themed Films Soar,” USA Today headlined in its box office report, prompting many to spank the paper across social media. Many felt that while the cast is predominantly African American, Universal‘s sequel centers on relationships, not race. The uproar led USA Today to twice modify its headline. Mainstream media seems to have trouble characterizing a film like this, but maybe the simplest route is just call it a romantic comedy.

Related: ‘Thor’ Eyes $38.5M Weekend; ‘Best Man Holiday’ Should Reach $31M

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