The Academy Of Television Arts & Sciences are taking the plunge into online voting, setting up a two-year plan in which members can vote on digitally beginning with the upcoming 66th Primetime Emmy Awards season. The decision comes a year after the Oscars’ voting body the Academy Of Motion Picture Arts and Sciences began offering online voting — to mixed results.
The Emmy plan calls for a two-year rollout of online voting for the Primetime Emmy Awards. In 2014, online voting will be employed only for the first round of Emmy voting to determine the nominees across all categories. In 2015, online voting will be extended to all rounds of of the voting process, determining nominees and winners in all categories. The TV Academy has contracted with San Diego-based Everyone Counts — also the company contracted by the Oscars — to oversee the transition. We’re hearing that as part of the run-up to the decision that the TV Academy and Movie Academy met to discuss the online process, and the Oscar org cooperated fully. (more…)