Obamacare Angles For Starring Role On Primetime TV

Will Obamacare become plot fodder for CBS’ Hostages and Under The Dome? A $500,000 grant awarded this week to USC Annenberg Norman Lear Center’s Hollywood Health & Society program certainly suggests it’s a possibility. In the latest push to get Tinseltown to promote President Obama’s Affordable Care Act, the decade-old program has received the money from the private California Endowment to give Hollywood producers, writers and execs details about the newly launched health insurance initiative. “Our experience has shown that the public gets just as much, if not more, information about current events and important issues from their favorite television shows and characters as they do from the news media and online resources,” said Hollywood Health & Society’s Martin Kaplan in a statement today. “This grant will allow us to ensure that industry practitioners have up-to-date, relevant facts on health care reform to integrate into their storylines and projects.” Hostages co-EP Jennifer Cecil sits on Hollywood Health & Society’s Advisory Board as does Under The Dome EP Neal Baer. So does Breaking Bad creator Vince Gilligan and Disney Junior’s Doc McStuffins EP Chris Nee among others. The grant comes just over a week after Jennifer Hudson appeared in a pro-Obamacare Scandal parody video produced by Will Ferrell’s Funny Or Die. (more…)

This article was printed from https://deadline.com/2013/10/obamacare-hollywood-tv-series-grant-607768/