CNN’s ‘Crossfire’ Offers Viewer Voting Using Poptip Technology

In what it’s billing as a first for a TV news program, CNN’s Crossfire will offer viewer voting using Poptip technology that tallies votes of the program’s daily debate question. Via Twitter using #CrossfireReturns, on CNN’s live blog, or by commenting to the show’s Facebook page, users will be able vote in real time. Results will be announced during the program, which premieres tonight at 6:30 ET after its launch was moved up a week. CNN boasted the deal will allow viewers of the resuscitated debate franchise to choose their interactive second-screen experience via Twitter, Facebook, or to vote via mobile, tablet, or desktop platform and weigh in on the issues debated on the program. From today’s announcement: (more…)

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