UPDATED with final numbers: NBC continues its Overexposing Ryan Seacrest campaign — this time the network had The Man Who Can’t Say No open NBC’s regular-season NFL football franchise kickoff last night, in which he got loudly booed by Broncos fans in Denver’s Sports Authority Stadium. “Working the NFL season opener! Finally those 2-a-days paid off. I hope my high school coach is watching. #Kickoff2013”, Seacrest tweeted excitedly before his debut. “Please welcome — Ryan Seacrest,” Disembodied Voice said as a suit-and-tied Seacrest walked out on the field on national TV last night, and football fans began to jeer.
Because it was Ryan Seacrest. And they’re not stupid.
“I only know of one other countdown that might be as big as this show,” the master of self-promotion continued gamely — a reference to his New Year’s Rockin’ Eve gig on ABC. The crowd was not impressed. They booed some more.
“America is ready for 17 weeks of excitement, followed by the drama of the playoffs, all culminating in New York at the Super Bowl!” Seacrest said, explaining how the football season worked to Denver’s die-hard fans as though he was explaining to viewers some new rule change on American Idol. The crowd booed some more. “So come on Denver, let’s join these football greats — representing all 32 teams — and ring in the NFL season! Here we go!” he yelled, as the crowd continued to express unhappiness, and 25.1 million viewers saw it from the comfort of their couches and their sports bars. (continued)