‘Jobs’ Blazes Promo Trail With First Instagram Trailer

Open Road is boasting the first-ever Instagram movie trailer with its new 15-second social media spot for Jobs, starring Ashton Kutcher as Apple co-founder Steve Jobs. It trumps the blink-and-you’ll-miss-it 6-second blitz of Twitter‘s Vine app, which just a few months back was positioning itself as Hollywood’s hip new marketing tool. Or does it? Jobs hits theaters August 16. Watch:

Related: Fox Debuts 6-Second ‘Wolverine’ “Tweaser” On Vine

This article was printed from https://deadline.com/2013/07/jobs-first-instagram-trailer-ashton-kutcher-541342/