CNN chief Jeff Zucker patted himself on the back again Friday — this time in re the amount of time his network has spent covering the George Zimmerman murder trial, instead of covering the coup in Egypt at the height of that unrest. “A bunch of bunk” is how he described the nicking his network has received at the hands of industry navel-lint gazers. “I feel increasingly comfortable and confident that we got it in the right balance,” Zucker said this morning at the IESE Business School, as reported by the AP. Industry critics are unused to the likes of Zucker at CNN; he’s a master of promotion, and this marks the second time he’s publicly patted himself on the back while critics howl, since he took over at CNN six months ago. Last time was during the network’s coverage of the Boston Marathon bombing, during which the network suffered one of its biggest embarrassments ever when John King incorrectly reported an arrest had been made.
Last week, as the Egypt crisis came to a head, CNN International focused almost entirely on that situation while CNN domestically stayed laser-focused on the murder trial of Zimmerman, a Florida neighborhood watch volunteer. CNN’s coverage continued Friday, and when the jury began deliberations, the network boasted that its Martin Savidge scored the first in-depth interview with Mark O’Mara, Zimmerman’s lead defense attorney, in which he discussed why he took the case, his first impressions upon meeting Zimmerman, “and his thoughts on race and its effects on the case.” CNN has done well, ratings-wise, with Zimmerman coverage — though not as well, naysayers note, as the cabler did in the second quarter in some dayparts. (more…)