CW To Adapt Venezuelan Telenovela ‘Juana La Virgen’ With Writer Jennie Snyder Urman And Producers Ben Silverman & Gary Pearl

EXCLUSIVE: In one of the first buys for this coming season, the CW has put in development Jane The Virgin, a drama based on the Venezuelan telenovela Juana La Virgen. Jennie Snyder Urman, creator of the CW’s drama series Emily Owens, MD, is set to write the adaptation for CBS TV Studios, where she is under an overall deal, and Ben Silverman’s Electus. Urman, Silverman, Gary Pearl and Jorge Granier executive produce. The CW project centers on Jane, a hard-working, religious girl who, due to a series of outrageous events, is accidentally artificially inseminated.

Juana La Virgen, created by Perla Farias, was a hit in its original run on Venezuelan broadcaster RCTV in 2002 where it drew an average of 39.1% share, topping the competition by a wide margin. It also did very well in Brazil, Spain, Colombia and Mexico and has been translated into 9 languages. In the U.S., Juana aired on Univision and is available on Hulu (get a glimpse of the first episode below). (more…)

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