Google: We Cooperated On ‘The Internship’ To Improve Computer Nerds’ Image

David Bloom is a contributor to Deadline

Google co-founder and CEO Larry Page said it was a concern for improving the image of computer programming that led the web giant to participate in filming Fox’s The Internship, a comedy starring Vince Vaughn and Owen Wilson as unemployed salesmen who talk their way into coveted internships at the company. “I’m not sure we had a choice” about participating, Page said at Google’s I/O developer conference today. “Computer science has a marketing problem. We’re the nerdy curmudgeons. (But) the guy who plays the head of search [in the movie] is by far the coolest guy in the movie, and we’re really excited about that.” The comments came as Page talked of the need for better education and more computer programmers if the country is to remain competitive (the company also announced an initiative to make it easy for schools to buy and install educational apps on Google-powered tablets and computers). The Internship, directed by Shawn Levy, is set to debut June 7. (more…)

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