Verve Promotes Melissa Solomon To Agent; As Usual, The Partners Are Clever About It

EXCLUSIVE: The partners at boutique agency Verve have set a high bar for promoting agents. This is the same gang that promoted assistant Zach Carlisle at partner Adam Levine’s house, where Carlisle was told to go to build a swing set on a hot summer weekend day. And before Carlisle got good news, he was subjected to a career intervention by partners Bryan Besser and Bill Weinstein, and then coaxed into a karaoke rendering of “I’ve Got Friends In Low Places.” When the Verve partners promoted Rob Herting, they enlisted clients and Red scribes Jon & Erich Hoeber and Summit production chief Erik Feig, and staged a bogus meeting forcing staffers to come up with a new title to pitch for the sequel.

So what did they come up with when they decided to promoted coordinator Melissa Solomon? (more…)

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