RELATED: Hot Trailer: ‘Much Ado About Nothing’

THURSDAY PM: Joss Whedon is making a much anticipated appearance at SXSW to present his indie modern retelling of the Shakespeare comedy Much Ado About Nothing. That’s the microbudgeted pic he shot in 12 days in secret under his Bellwether Pictures banner while working on Marvel‘s The Avengers. Picked up after its Toronto debut, the film screens in Austin with a panel  on Saturday in front of his rabid fanbase – then hits theaters June 7 via Lionsgate/Roadside Attractions. (The film releases June 14 in the UK via Kaleidoscope, which is also handling international sales.) Joss Whedon

Whedon recently wrapped his pilot for Marvel’s S.H.I.E.L.D. series and is set to work on The Avengers 2 for a 2015 release. He’s also contracted for three years as a creative consultant to Marvel, helping studio head Kevin Feige develop the sprawling superhero universe. Whedon admits the Marvel commitments may not leave time anymore for passion projects like Much Ado because he’s “in constant danger of burning out”. He also talks to Deadline’s Jen Yamato and contributor Joe Utichi about what could have been – Wonder WomanStar Wars  – and what might still be for The Hulk:

DEADLINE: Most directors helming a giant summer blockbuster wouldn’t choose to use their 2-week break to make a small Shakespeare film.
WHEDON: Making The Avengers was very important to me, but it was also extremely arduous. I missed my friends and I missed my home, so I decided to throw them all on camera which is the only way I seem to know to relate to people. But I was blissfully happy when we were shooting Much Ado About Nothing – and it was actually one week and three weekends – and then I went back to cutting Avengers much better. I was in the very early process – my first assembly was very long. When I came back from Much Ado, without any rancor or confusion, I was able to cut the film down to length and readily focus on the things that mattered. I think I would have come to that one way or another, but Much Ado sped it up. Here I was making absolute giddy ridiculous art with no expectations, and nothing but joy – and wishing that my neighbors’ dogs would shut up.
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