While the French film industry has recently been polarized at home – spurred on by a Le Monde editorial penned by Wild Bunch co-founder and sales chief Vincent Maraval – there was good news from abroad this morning. Foreign admissions hit a record high in 2012 with French films selling 140M tickets, an 88% uptick over 2011, for 875M euros ($1.17B) in receipts. Export body Unifrance says today that the figures for 2012 are doped by the extraordinary performance of a handful of films including Olivier Nakache and Eric Toledano’s The Intouchables, Olivier Megaton’s Taken 2 and Oscar-winner The Artist, which rep 65% of overseas sales. Intouchables, which was shortlisted for the Foreign Language Oscar but failed to make the final nominations, is the most successful French-language film ever internationally at 29.6M tickets sold while the Luc Besson-produced Taken 2 is the most successful French film ever outside the home territory with over 46M admissions. Other films hitting high marks abroad include Michael Haneke’s multiple Oscar nominee Amour, comedy Asterix & Obelix: God Save Britannia, Bibo Bergeron’s animated A Monster In Paris, Jacques Audiard’s Rust & Bone and Pathé’s What’s In A Name. Western Europe consumed French films in record numbers and Asia had the strongest progression. North American audiences bought 32M tickets to French movies for a 45% jump on 2011.
Unifrance this week has been hosting the annual Rendez-Vous with French Cinema which gives international buyers a look at upcoming French films on the slates of local sales companies. Next week, it will be back to business and to the debate over how French films are financed. (more…)