PR Vet Stan Rosenfield Hires Son Zach To Develop Corporate, Sports Divisions At SRA

Zach Rosenfield has joined the PR firm of Stan Rosenfield & Associates, where he will develop a corporate entertainment department and create a sports division. He will continue to work with non-scripted talent and on the day-to-day representation of producers, production companies, directors and writers.

The younger Rosenfield resigned at Prodigy Public Relations to make the move. He represents sports based clients including athletes, brands and broadcasters, as well as release campaigns for television shows, feature films/documentaries that have a sports-based theme. Rosenfield will continue to rep clients that include Shark Tank’s Daymond John, marathon icon Scott Jurek, ESPN college football analyst and Oscar winning docu maker Ed Cunningham, filmmaker, Anne Buford and others.

SRA has a showbiz client list that includes George Clooney, Robert De Niro, Danny DeVito, Morgan Freeman, Taylor Hackford, Dennis Haysbert, Alton Brown, Courtney Hansen, Kit Harington, John Goodman, Kelsey Grammer, Lori McCreary, Helen Mirren, Rhea Perlman, Geoffrey Rush, Adam Savage & Jaime Hyneman, Rob Schneider, David Steinberg and Larry Thompson.

Company president Stan Rosenfield stated “Zach brings to our table the perfect complement of credentials to further develop these two departments which will further augment our existing talent client base.

Before joining Prodigy, Zach Rosenfield was head of entertainment at Fifteen Minutes Public Relations.

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