EXCLUSIVE: Mike Mahan will be leaving his post as President of TV Guide, the company that encompasses the TV Guide Network and TVGuide.com. Mahan will make the transition in the coming month, with Dennis Miller, strategic adviser of TV Guide co-owner Lionsgate Entertainment, stepping in as interim president as the network and the website continue to mull a potential sale. Mahan just made the announcement in an internal email, which you can read below the post.
In one of Mahan’s last major initiatives at the company, he is shepherding a name change of the TV Guide Network to TVGN, which, along with a new logo, will be introduced at the end of March. The new name eliminates the Guide reference in the network’s moniker, underlying its transition from a TV listings utility to a full-screen programming cable network. Other cable networks that have switched to abbreviations as their programming direction had evolved from what their original names stood for include AMC, GSN and TLC.
I hear that several months ago Mahan informed the TV Guide parent companies of his decision to step down from his full-time management position in order to pursue other opportunities. He was offered to stick around in another capacity and will now join the company board. In addition to that, I hear Mahan is eyeing another high-level TV executive position. No one would comment, but a top post at Dick Clark Productions seems logical as it would reunite Mahan with longtime business partner Allen Shapiro, who became chairman of Dick Clark Prods following the company’s recent acquisition by Guggenheim Partners, Mandalay Entertainment and Shapiro’s Mosaic Media Investment Partners. (more…)