Yahoo And NBC Sports Partner On Event Coverage

Yahoo and NBC Sports Group are teaming in a content and promotional deal combining Yahoo Sports’ original reporting, coverage of big events and other content with NBC Sports Group’’s expanding digital assets. Deal includes significant television promotion and integration. Yahoo Sports and NBC Sports Group will maintain separate sites and editorial control but they will collaborate on premium sports news and events coverage both online and on TV broadcasts. Yahoo Sports’ products will be included in the NBC Sports Group’s digital assets.

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