Fox Developing Adaptation Of Telenovela ‘Rubí’ & Offbeat Comedy From FishBowl

Popular 2004 Televisa telenovela Rubí is getting an English-language adaptation via Fox. The network has put in development an hourlong series based on the telenovela. Written by Lisa Loomer, it centers on a beautiful but poor woman who will do anything to make her dream a reality and become rich – she will even give up the greatest love of her life. 20th Century Fox TV and Televisa are producing the project, executive produced by Loomer and Michael Garcia. The telenovela was a monster ratings hit when aired in the US on Univision from September 2004 to March 2005, with its two-hour finale drawing nearly 8 million viewers. (more…)

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