Brian Brooks is managing editor of MovieLine.
Studio box office owned the spotlight this weekend, while specialties failed to impress. Sundance winner Middle Of Nowhere reigned over an otherwise blasé specialty weekend, averaging $13,005, while European-financed Simon And The Oaks took in over $10K in a single theater. Sony Pictures Classics rolled out its Sundance ’12 feature Smashed in four locations with an average of $7,506. The Weinstein Company’s War Of The Buttons, however, tanked with only a $914 average from 5 locations. Also opening, MPI Media’s Big Picture debuted with an average of $7,250 from two locations.
Nicole Kidman, Matthew McConaughey, Zac Efron starrer The Paperboy headed into an additional 38 theaters in its second weekend, averaging $2,122, a big drop. In its debut, the polarizing pic averaged a bit more than $10K from 11 theaters. (more…)