Is the black hole known as ABC’s Thursday 8 PM slot ready to swallow another high-profile scripted series? Shawn Ryan’s well received submarine drama Last Resort launched to a modest 2.2 rating/share in adults 18-49 last night. That was just a tenth better than last fall’s debut of the now-defunct Charlie’s Angels in the hour but qualifies as ABC’s best drama debut in the slot in three years as My Generation was DOA in the period in 2010. ABC continues to dispatch new scripted fare to the Thursday 8 PM slot where it’s only had success with the unscripted Wipeout for the past few years.
Last Resort was one of two new series to premiere last night. The other, CBS’ Sherlock Holmes drama Elementary, did better, winning the 10 PM slot with a 3.1/9 in 18-49 and 13.3 million total viewers. It built on its lead-in (2.9/8), a rare feat for a 10 PM show, and it was up by 11% in the demo from the season premiere of The Mentalist in the time slot last fall. One encouraging sign for Last Resort was the 15% 18-49 rise from the first to the second half-hour. (Elementary‘s demo rating slipped by 9% from the first to the second half-hour.) (more…)