CNN Says It's Considering Non-News Shows To Boost Ratings

There may soon be a little less news at the Cable News Network. The Time Warner-owned channel says its exploring “non-fiction original series for the weekend” — which indirectly confirms a New York Post story this morning that says CNN is talking to outside producers to propose reality and talk shows. The network already started down that road when it recently hired author and chef Anthony Bourdain  to host a weekend program about food and travel. The Post says that CNN is looking for other personalities like Bourdain. It’s also said to be considering five reality shows for Saturday and Sunday nights as well as a late-night talk show similar to The View. “We routinely pursue new talent and programming concepts within the news category and often shoot pilots for any number of our networks,” CNN says. Its growing interest in “non-fiction” programming, as opposed to news, comes as the network struggles to boost its ratings, which are hitting 20-year lows in prime time. (more…)

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