No surprise here. According to a new poll by Gallup, the majority of Americans want to see changes in NBC’s coverage of the Olympics. Some 71% of those viewers watching the London Games ‘a lot’ want NBC to air the Olympics live and again on tape delay in primetime. Even those who are watching “a little” and “none” of the games prefer both live broadcasts and tape delayed coverage (57% and 43% respectively). NBC has come under fire for its tape-delayed over-edited but highly rated Olympics.