The BBC has today announced that it has signed a deal with the International Olympics Committee (IOC) for the rights to cover the next four Olympic Games. The deal will include exclusive TV, radio and digital rights for Sochi 2014, Rio 2016, Pyeongchang 2018 as well as the 2020 Games.
Mark Thompson, Director-General, BBC said: “I’m delighted that the Olympic Games will continue to be broadcast exclusively on the BBC into the 2020’s. It’s terrific news in the days before BBC Sport begins to cover the London 2012 Games and a tribute to the enduring partnership between the BBC and the Olympic movement”.
Barbara Slater, Director, BBC Sport said: “This news will come as a massive boost to our teams who are about to undertake our most ambitious sports broadcast ever at the biggest sporting event in our country’s history. The Olympic Games has always been significant as an event that brings the nation together as well as a catalyst for broadcasting innovation and we’re delighted that BBC Sport can now continue to deliver on these traditions through to 2020.” (more…)
This article was printed from https://deadline.com/2012/07/bbc-sport-olympics-2020-302699/