Fox & NBC Wrap 2012-13 Upfront Sales

And we’re done with the broadcast upfront sales this year. Fox and NBC just completed their upfront deals, joining the CW, CBS and ABC, which wrapped their sales in the past few days.

Fox, which kicked off this year’s dealmaking as the ratings leader among adults 18-49, did business for just under $2 billion, even with last year, selling about 80% of its ad inventory, also flat with last year. Its CPM increases were in the 8%-9% range.

NBC brought in $100 million more than last year to go up to $1.8 billion in volume, fueled mostly by The Voice, which is expanding to two cycles next season. CPMs increased between 6%-7%, with the network selling in the high-70% of its available ad inventory for next season.

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