'Moonrise Kingdom', 'Marigold Hotel' Shine As Openers Fizzle: Specialty Box Office

Among specialty releases, holdovers held the spotlight the first weekend of June. Memorial Day weekend’s record-breaking opener Moonrise Kingdom retained its crown atop the box office in the specialty arena, averaging just over $53K per theater in 16 locations. Focus Features added 13 locations for the Wes Anderson-directed feature, which opened Cannes last month. And on this Diamond Jubilee weekend, Focus is, well, jubilant: “Moonrise continues to generate outstanding results this weekend,” a Focus spokesperson said this morning. “Saturday’s large increase over Friday (42%) reflects theaters adding more seats in response to demand (there were sellouts throughout the day). The estimated $53K theater average defines the film’s powerful box office momentum.”

Related: ‘Moonrise Kingdom Topples Record, ‘Intouchables’ Strong

But the jewel in the crown is still Fox Searchlight‘s The Best Exotic Marigold Hotel, which added 61 locations in its fifth weekend out. Set in India, the film took in  $4.6 million over the weekend, landing itself again in the overall box office top 10 with only a 25% decline from last last weekend’s gross, (more…)

This article was printed from https://deadline.com/2012/06/moonrise-kingdom-best-exotic-marigold-hotel-shine-as-openers-fizzle-specialty-box-office-281280/