Roadside Attractions opened Jennifer Westfeldt’s Friends With Kids at 374 theaters over the weekend, by far the widest roll out of the new specialty releases. The distributor noted its cast — including Westfeldt, Adam Scott, Jon Hamm, Kristin Wiig, Maya Rudolph, Megan Fox, Ed Burns, and Chris O’Dowd — did a “firestorm of press” promoting the comedy in the run up to the film’s theatrical opening. Hamm will have another big debut later this month when the fifth season of Mad Men debuts March 25th. Friends With Kids expands to 600 locations next weekend. Sony Classics’ Footnote took the weekend’s highest per screen average among the specialty titles. The film debuted at two location, averaging just over $24,000. Documentary Jiro Dreams Of Sushi also rolled out in two theaters with a stellar $21,000 average for the Magnolia Pictures release, while Swedish director Lasse Hallstrom’s Salmon Fishing In The Yemen bowed in 18 theaters with a robust $13,333 average.
Among second week holdovers, Focus Features’ Being Flynn added 8 locations, averaging $3,555, about a 68% drop from the feature’s $11,386 opening average in 4 theaters. Paladin’s Boy added two theaters, averaging $4,713 in its second weekend, a 60% decline from its debut $11,695 average at two locations.
1. The Ballad of Genesis and Lady Jaye (Adopt Films) NEW [3 Theaters] Weekend $9K, Per Screen Average $3,150
2. Footnote (Sony Pictures Classics) NEW [2 Theaters]
Weekend $48K, Per Screen Average $24,038
3. Friends With Kids (Roadside Attractions) NEW [374 Theaters] Weekend $2.1M, Per Screen Average $5,615
4. Jiro Dreams Of Sushi (Magnolia Pictures) NEW [2 Theaters] Weekend $42K, Per Screen Average $21,000
5. Salmon Fishing In The Yemen (CBS Films) NEW [18 Theaters] Weekend $240K, Per Screen Average $13,333