Disney Pacts With China VOD Service You On Demand

The deal with Disney Media Distribution follows a similar one with Lionsgate’s Asian arm Celestial Tiger Entertainment and continues the ramp-up of the service, which already boasts a deal with Warner Bros. Here’s the release:

NEW YORK, Feb. 22, 2012 — YOU On Demand Holdings, Inc.’s (OTCBB: CBBD / CBBDD) PRC joint venture, a leading Pay-Per-View (PPV) and Video On Demand (VOD) content service provider, today announced that it has signed an agreement with Disney Media Distribution, a distribution arm under The Walt Disney Company (NYSE: DIS), to distribute officially approved Disney films for both Transactional Video On Demand (TVOD) and Subscription Video On Demand (SVOD) throughout the People’s Republic of China.

As a result of this deal, YOU On Demand will now be adding Disney’s extensive library of titles, ranging from current hits like “The Help” and “Cars 2” to Disney classics such as “The Lion King,” “Mary Poppins” and “Beauty and the Beast” to the wide variety of Hollywood hits in YOU On Demand’s offerings. (more…)

This article was printed from https://deadline.com/2012/02/disney-pacts-with-china-vod-service-you-on-demand-234785/