Current TV Ad Campaign Brands Channel As “Politically Direct”

I don’t know why Current avoided calling itself a politically progressive channel with its new ad campaign and slogan: “We Are Politically Direct.” If you’re direct, then why not just say what you are? In any event, here’s the campaign’s first spot for Current’s primetime lineup with Keith Olbermann, Cenk Uygur, and Jennifer Granholm. It’s voiced by actor, activist, and rapper Common, and was created and produced by LA-based Stun Creative Agency:

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