Relativity Media Begins Laying Off Staff

EXCLUSIVE… UPDATE: I’ve just learned that Relativity Media has begun a process of laying off staffers from the operations and marketing teams. All 10 affected employees were told today. Relativity Media has a total workforce of about 215. The layoffs follow the company’s announcement that it will promote the Bandito Brothers’ upcoming action-thriller Act of Valor with four 30-second Super Bowl-timed spots on February 5th. These commercials are super-expensive which is why most studios usually confine their Super Bowl movie ads to one. In addition to business news reports speculating about Relativity Media’s financial health, there has been considerable executive roiling at the top echelon of the media company run by Ryan Kavanaugh.

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