TV Station Groups Unite To Offer Social Networking And Info To Mobile Devices

The partnership involves big names in local TV including Belo, Cox, E.W. Scripps, Gannett, Hearst, and Media General. They want to enhance TV viewing beginning in early 2012 by offering an app that enables Apple or Android mobile devices to automatically detect what you’re watching. The stations then would feed additional info about the shows — including local and syndicated fare — as well as opportunities to connect with other viewers. Yes, they’ll also send ads to your device. Here’s how they describe the free service, to be called ConnecTV:

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This article was printed from https://deadline.com/2011/11/tv-station-groups-unite-to-offer-social-networking-and-info-to-mobile-devices-195283/