Fox Broadcasting Company (FOX) has appointed David Wertheimer President, Digital, it was announced today by Kevin Reilly, FOX President of Entertainment. In this newly created role, Wertheimer will report to Reilly and will be responsible for the network’s strategy, operations and ventures in digital entertainment and emerging media platforms, including online viewing, websites, apps, games, digital network incubation and audience engagement through social networks.
One of the media industry’s leading experts on digital entertainment, digital distribution and audience engagement, Wertheimer’s hire underscores FOX’s commitment to creating and maximizing value for the company’s product in the digital marketplace. As President, Digital, for the broadcast network, Wertheimer will interface with Fox Networks Group and News Corp. leaders in building new digital platforms and sharing best practices. (more…)