For the uninitiated, Squid Game debuted on Netflix on Sept. 17, and quickly grew to the streamer’s No. 1 show via word-of-mouth. Produced in South Korea and subtitled, the survival drama is set in Seoul, where people with enormous, unpayable debts are lured into a competition that promises riches to the victor – and death to the losers. Think Hunger Games for its closest cousin.
Fallon noted how the phenomenon has created a buzz. “Now all the major networks are trying to create the next Squid Game,” he said in his monologue. “Somewhere, there’s an NBC executive saying, ‘Let’s drain the pools on American Ninja Warrior.'”